1 theater · 16 screens

Movie Theater Advertising in San Leandro, CA

Cinema advertising on 16 screens in San Leandro, CA.

The Cat in the Hat poster

The Cat in the Hat

Nov 6

The Hunger Games: Sunrise on the Reaping poster

The Hunger Games: Sunrise on the Reaping

Nov 20

Avengers: Doomsday poster

Avengers: Doomsday

Dec 18

Dune Part Three poster

Dune Part Three

Dec 18

Jumanji 3 poster

Jumanji 3

Dec 25

Ice Age: Boiling Point

Ice Age: Boiling Point

Feb 5

Narnia: The Magician's Nephew

Narnia: The Magician's Nephew

Feb 12

The Exorcist: Martyrs

The Exorcist: Martyrs

Mar 12

Sonic the Hedgehog 4

Sonic the Hedgehog 4

Mar 19

Godzilla x Kong: Supernova

Godzilla x Kong: Supernova

Mar 26

The Legend of Zelda

The Legend of Zelda

Apr 30

Star Wars: Starfighter

Star Wars: Starfighter

May 28

How to Train Your Dragon 2

How to Train Your Dragon 2

Jun 11

Spider-Man: Beyond the Spider-Verse

Spider-Man: Beyond the Spider-Verse

Jun 18

Shrek 5

Shrek 5

Jun 30

Poster art courtesy of IMDb · © respective studios · used for editorial reference.

16

Screens

21,200

4-Week Impressions (est.)

89K

City Population

San Leandro is an East Bay city of 88,531 residents with a median household income of $98,063, making it a solid market for advertisers targeting working professionals and families. A median age of 41.5 and an average commute of 32.5 minutes point to an audience that is established, mobile, and making regular purchasing decisions.

Cinema advertising in San Leandro runs through Century 16 Bayfair Mall, a 16-screen theater generating an estimated 51,200 monthly moviegoer impressions. This is a Tier 1 market within the San Francisco-Oakland-San Jose metro, so ad rates reflect the premium audience density of the region. With 60% of moviegoers being cord-cutters, the cinema is one of the few places you can reliably reach this audience at scale with their full attention.

Movie theater ad placements tailored to your goals

Choose what fits your campaign — on-screen, in-lobby, and digital extensions.

onscreen

Early Pre-Show

Your brand opens the show

Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.

onscreen

Pre-Show Prime

Peak attention, before the trailers

Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.

onscreen

Final Trailer

The last ad before the feature

The premium position — the final commercial before the feature begins. Highest recall, unskippable.

lobby

Lobby Network

Digital signage throughout the theater

Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.

digital

Streaming Extension

Retarget moviegoers on CTV and OTT

After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.

digital

Digital Retargeting

Banner & mobile reach for your moviegoers

Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.

Frequently asked questions

How much does cinema advertising in San Leandro cost?

A 4-week campaign in San Leandro typically runs $2,400 to $2,900, depending on how many screens you take and which placements you use.

Final cost depends on flight length and how your dates line up with the film release calendar, so every campaign is quoted individually. Request a quote for current pricing in this market.

What kinds of businesses advertise at movie theaters in San Leandro?

Local and regional advertisers in retail, auto, healthcare, real estate, restaurants, and financial services are strong fits. Cinema campaigns have delivered documented results: 34% foot traffic increases for auto advertisers and 53% incremental retail visits for retailers. Service businesses targeting East Bay households, where median household income runs around $98,000, tend to see especially strong returns.

Where exactly does my ad appear in the theater?

Placements include on-screen pre-show spots that run in the 20 to 30 minutes before the film, digital lobby displays, and in some locations, interior poster frames. The on-screen pre-show is the primary placement, putting your ad in front of a captive audience in a dark, distraction-free environment. Attention ratings run 2 to 6 times higher than live sports and up to 16 times higher than social media.

How does cinema advertising compare to streaming or local TV for reaching San Leandro residents?

Roughly 60% of moviegoers are cord-cutters or cord-nevers, so traditional TV buys don't reach them. Streaming ads can be skipped or ignored on a second screen. Cinema is non-skippable, full-screen, and high-volume, with documented attention advantages over CTV, YouTube, and social platforms. One San Leandro location, 51,200 monthly impressions.

How long does a typical campaign run, and is there a minimum?

The standard campaign unit is 4 weeks, which aligns with typical film rotation cycles and gives your creative enough exposure to build recall. Most advertisers start with a single 4-week flight to measure response, then extend or expand from there.

Are there any industries that cannot advertise at movie theaters in San Leandro?

Yes. Alcohol, tobacco, cannabis, firearms, and political advertising are not accepted through this network. These restrictions apply regardless of local laws or licensing. If your business falls into any of those categories, cinema advertising is not an available channel. All other major verticals, including food service, healthcare, finance, and retail, are eligible.

Ready to advertise in San Leandro?

Call for pricing tailored to your dates, film slate, and targeting.