Malco Southridge 12 is a 12-screen theater in South Charleston, WV, part of the Charleston-Huntington market. It draws an estimated 24,000 moviegoer impressions per month, giving advertisers a consistent presence with local audiences.
Cinema advertising at this location is available through Alluvit Media. Ads play on screen before feature films, in front of audiences who can't skip or scroll past them. For local and regional advertisers trying to reach West Virginia consumers in the Charleston-Huntington area, Malco Southridge 12 is a straightforward option.
Mix and match across the pre-show, lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
Call for pricing tailored to your flight dates and film slate.