2nd Congressional District |

Billboard Advertising in Massachusetts's 2nd Congressional District

Billboard advertising in Massachusetts's 2nd Congressional District provides campaigns and PACs with a cost-effective way to build name recognition and drive messaging across Massachusetts communities.

We've pulled a sample of 419 billboards in this district to help you start planning your campaign. The district is represented by James P. McGovern (D) and covers Worcester, Leominster, Fitchburg, Amherst, Marlborough and surrounding areas.

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Showing a sample of billboard locations in this district. Many more are available. Request a Proposal for the full list.

District Overview
Representative James P. McGovern D
Billboards Shown 419+
Key Areas Worcester, Leominster, Fitchburg, Amherst, Marlborough
District Demographics
Population 1,289,365
Median Household Income $67,190
Median Age 37.9
College Educated 35%
Homeownership 57.3%
Avg Commute 27.3 min

Billboard Inventory in Massachusetts's 2nd Congressional District

Here are some of the billboard locations in this district. For the full list with rates and availability, request a proposal.

Auburn – Massachusetts Turnpike (I-90) w/o Washington St
  • Media Type: Digital Bulletin
  • Auburn – Massachusetts Turnpike (I-90) w/o Washington St
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W/L (I-190) .7m S/L (Rt 12) @ Ex.1, Worcester, MA F/N
  • Media Type: Digital Bulletins
  • W/L (I-190) .7m S/L (Rt 12) @ Ex.1, Worcester, MA F/N
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I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/W
  • Media Type: Digital Bulletins
  • I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/W
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I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/E
  • Media Type: Digital Bulletins
  • I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/E
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I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/W
  • Media Type: Digital Bulletins
  • I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/W
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I-90 / Mass Pike @ Southbridge St, MA 01501 F/E
  • Media Type: Digital Bulletins
  • I-90 / Mass Pike @ Southbridge St, MA 01501 F/E
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I-290, EXIT 16, S/S, OFF KANSAS ST.
  • Media Type: Permanent Bulletin / Digital
  • I-290, EXIT 16, S/S, OFF KANSAS ST.
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I-290, Exit 16 N/S Off Kansas St.
W/L (I-190) .7m S/L (Rt 12) @ Ex.1, Worcester, MA F/N
  • Media Type: Digital Bulletins
  • W/L (I-190) .7m S/L (Rt 12) @ Ex.1, Worcester, MA F/N
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W/L (I-290) 1.1m N/L (Rt 9) @ Milbrook St, Worcester, MA F/S
  • Media Type: Bulletins
  • W/L (I-290) 1.1m N/L (Rt 9) @ Milbrook St, Worcester, MA F/S
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I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/E
  • Media Type: Digital Bulletins
  • I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/E
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I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/W
  • Media Type: Digital Bulletins
  • I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/W
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I-90 / Mass Pike @ Southbridge St, MA 01501 F/E
  • Media Type: Digital Bulletins
  • I-90 / Mass Pike @ Southbridge St, MA 01501 F/E
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I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/W
  • Media Type: Digital Bulletins
  • I-90 / Mass Pike @ Southbridge St, Auburn, MA 01501 F/W
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W/L (I-190) .7m S/L (Rt 12) @ Ex.1, Worcester, MA F/S
  • Media Type: Digital Bulletins
  • W/L (I-190) .7m S/L (Rt 12) @ Ex.1, Worcester, MA F/S
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DCU center, Assumption College, Holy Cross, WPI
  • Media Type: Digital Bulletin
  • DCU center, Assumption College, Holy Cross, WPI
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I-290, EXIT 12,S/S,OFF KANSAS ST.
  • Media Type: Digital Bulletin
  • I-290, EXIT 12,S/S,OFF KANSAS ST.
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I-290, EXIT 12, S/S, OFF KANSAS ST.
  • Media Type: Digital Bulletin
  • I-290, EXIT 12, S/S, OFF KANSAS ST.
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I-290,REAR OF 155 PRESCOTT ST. WORC.MA.
  • Media Type: Digital Bulletin
  • I-290,REAR OF 155 PRESCOTT ST. WORC.MA.
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I-290 S/O EXIT 11 WORCESTER MA
  • Media Type: Static Bulletin
  • I-290 S/O EXIT 11 WORCESTER MA
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RT.146 .25 MI. S/O I-290

Need More Options?

Request a proposal to see all available inventory in this district.

Billboard Advertising Costs in This District

$5.44 AVG CPM

Cost per 1,000 impressions

$4,583.10 AVG COST

Per board, 4-week campaign*

842,928 AVG IMPRESSIONS

Per board, 4-week campaign

*Estimates based on current market data. Actual prices vary by location, size, and campaign duration.

Why Billboard Advertising Works for Political Campaigns in Massachusetts

  • Unskippable voter reach — billboards can't be blocked, skipped, or muted
  • Geographic precision — place boards within district boundaries
  • High frequency — commuters see your message daily
  • Rapid response — digital boards update creative in hours
  • Complements digital — reinforces CTV, social, and display campaigns
  • Compliance-friendly — easy to include required disclaimers

How to Buy Billboard Advertising in Massachusetts's 2nd Congressional District

1. Request Inventory

Tell us your target districts, timeline, and budget. We'll pull available boards within 24 hours.

2. Review Proposal

We'll send a proposal with locations, photos, rates, and impression data.

3. Launch Campaign

Approve boards, send creative, and your campaign goes live. Typical lead time: 2-4 weeks.

Frequently Asked Questions About Billboards in Massachusetts's 2nd Congressional District

How many billboards are available in Massachusetts's 2nd Congressional District?

We've pulled 419+ billboard locations in and around Massachusetts's 2nd Congressional District as a starting point. These cover Massachusetts and the surrounding area. Many more are available — request a proposal for the full list with rates.

How much does billboard advertising cost in Massachusetts's 2nd Congressional District?

In Massachusetts's 2nd Congressional District, a 4-week billboard campaign averages about $4,583.10 per board, with a CPM around $5.44.

Pricing varies by size, format, location, and duration. Digital boards tend to have shorter minimums and more flexible scheduling. Request a proposal for exact rates on specific locations.

Who is the current representative for Massachusetts's 2nd Congressional District?

Massachusetts's 2nd Congressional District is currently represented by James P. McGovern (Democrat).

Nearby Congressional Districts

Running a multi-district campaign? We can package billboard inventory across adjacent districts for consolidated pricing.

Ready to Reach Voters in Massachusetts's 2nd Congressional District?

Tell us about your campaign and we'll send available billboard inventory within 24 hours.

Request a Proposal