Billboards in San Pablo, CA

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 64 boards in San Pablo, the average is $6,176.47 per 4-week period, which works out to a $2.41 CPM.

It depends on what you're trying to accomplish, but out of 7 boards in San Pablo, these get put on proposals the most:

1. 1. #84736 — I-580 S/O Bayview F/SE Billboard
2. 2. #94176 — I-80 1500 ft N/O University (Berkeley) E/S F/N Billboard
3. 3. #29252 — I-80 1500 ft N/O University (Berkeley) E/S F/N Billboard
4. 4. #29251 — I-80 1500 ft N/O University (Berkeley) E/S F/S Billboard
5. 5. #29255 — I-80 & San Pablo Dam Rd F/SW Billboard

Tell us about your campaign and we'll narrow it down from there.

San Pablo is 30,990 people, so it's a tight market with less competition for eyeballs. Average commute is 36 minutes, so there's real windshield time for boards to register. 60.1% of the population is Hispanic/Latino, which is worth factoring into your creative.

Here's the full breakdown:

In San Pablo, the industries we work with most are Entertainment, Healthcare, Real Estate, Non-Profit, and Retail. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

San Pablo has Bulletin, Digital Bulletin, Premiere Panel, Transit Shelter, Poster, and Junior Poster. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 7 boards in San Pablo, the average is about 452,593 impressions per week. Add it all up and you're looking at roughly 12,672,608 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.