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Billboards in Rockford, IL

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Recently Updated Rockford Billboards

Below are some recently updated billboard locations in Rockford and surrounding areas to help get you started. If you don't see a board you want, don't worry as this is a limited view of availability. Alluvit Media has access to every billboard in the city. Prices change daily based on availability.

MERIDIAN EL 500' N/O STATE STREET Media
  • Media Type: Poster
  • Located at MERIDIAN EL 500' N/O STATE STREET
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BROADWAY NL 10' W/O WOODRUFF Media
  • Media Type: Poster
  • Located at BROADWAY NL 10' W/O WOODRUFF
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WINDSOR RD SL 1600' E/O MATERIAL AVE Media
  • Media Type: Poster
  • Located at WINDSOR RD SL 1600' E/O MATERIAL AVE
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11TH ST EL 250' N/O REED Media
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HARRISON AVE NL 100' E/O 20TH ST Media
  • Media Type: Bulletin
  • Located at HARRISON AVE NL 100' E/O 20TH ST
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N SECOND ST WL 1500' S/O HWY173 Media
  • Media Type: Bulletin
  • Located at N SECOND ST WL 1500' S/O HWY173
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MERIDIAN EL 500' N/O STATE STREET Media
  • Media Type: Poster
  • Located at MERIDIAN EL 500' N/O STATE STREET
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KILBURN AVE WL 100' S/O AUBURN ST Media
  • Media Type: Poster
  • Located at KILBURN AVE WL 100' S/O AUBURN ST
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11TH ST EL 250' N/O REED Media
  • Media Type: Poster - Retro
  • Located at 11TH ST EL 250' N/O REED
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HARRISON AVE SL 700' W/O KISHWAUKEE ST Media
  • Media Type: Permanent Bulletin - Regular
  • Located at HARRISON AVE SL 700' W/O KISHWAUKEE ST
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BELTLINE RD WL 1000' S/O S. MAIN STREET Media
  • Media Type: Poster - Retro
  • Located at BELTLINE RD WL 1000' S/O S. MAIN STREET
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US HWY 20 BYPASS SL 500' E/O HWY 251 Media
  • Media Type: Permanent Bulletin - Digital
  • Located at US HWY 20 BYPASS SL 500' E/O HWY 251
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E RIVERSIDE NL 25' W/O PARK RIDGE RD Media
  • Media Type: Poster / Retro
  • Located at E RIVERSIDE NL 25' W/O PARK RIDGE RD
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11TH ST WL 400' S/O 18TH AVE Media
  • Media Type: Poster / Retro
  • Located at 11TH ST WL 400' S/O 18TH AVE
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W. STATE NL 500' E/O MERIDIAN Media
  • Media Type: Poster / Retro
  • Located at W. STATE NL 500' E/O MERIDIAN
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E STATE ST NL 500' E/O FAIRVIEW Media
  • Media Type: Poster / Retro
  • Located at E STATE ST NL 500' E/O FAIRVIEW
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BROADWAY NL 50' W/O 14TH ST Media
  • Media Type: Poster / Retro
  • Located at BROADWAY NL 50' W/O 14TH ST
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WINDSOR SL 100 'E/O MATERIAL AVE. Media
  • Media Type: Poster / Retro
  • Located at WINDSOR SL 100 'E/O MATERIAL AVE.
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BROADWAY NL 50' W/O 14TH ST Media
  • Media Type: Poster / Retro
  • Located at BROADWAY NL 50' W/O 14TH ST
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E. RIVERSIDE SL 100' E/O MATERIAL AVE Media
  • Media Type: Poster / Retro
  • Located at E. RIVERSIDE SL 100' E/O MATERIAL AVE
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E. STATE STREET SL 50' E/O SHAW Media
  • Media Type: Poster / Retro
  • Located at E. STATE STREET SL 50' E/O SHAW
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FIRST ST NL 50' E/O 7 ST Media
  • Media Type: Poster / Retro
  • Located at FIRST ST NL 50' E/O 7 ST
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HARRISON SL 500' W/O KISHWAUKEE ST Media
  • Media Type: Poster / Retro
  • Located at HARRISON SL 500' W/O KISHWAUKEE ST
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E RIVERSIDE NL 500' W/O RENN HART HILLS Media
  • Media Type: Poster / Retro
  • Located at E RIVERSIDE NL 500' W/O RENN HART HILLS
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11TH ST WL 400' S/O 18TH AVE Media
  • Media Type: Poster / Retro
  • Located at 11TH ST WL 400' S/O 18TH AVE
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ALPINE RD WL 30' S/O BROADWAY Media
  • Media Type: Poster/Retro
  • Located at ALPINE RD WL 30' S/O BROADWAY
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E. RIVERSIDE SL 100' E/O MATERIAL AVE Media
  • Media Type: Poster/Retro
  • Located at E. RIVERSIDE SL 100' E/O MATERIAL AVE
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ALPINE RD WL 20' S/O CENTER TERRACE Media
  • Media Type: Permanent Bulletin/Digital
  • Located at ALPINE RD WL 20' S/O CENTER TERRACE
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N 2nd ST WL 100' S/O HWY 173 Media
  • Media Type: Permanent Bulletin/Digital
  • Located at N 2nd ST WL 100' S/O HWY 173
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N SECOND WL 100' S/O HWY 173 Media
  • Media Type: Permanent Bulletin/Digital
  • Located at N SECOND WL 100' S/O HWY 173
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E Riverside NL 100' W/O Forest Hills Road Media
  • Media Type: Permanent Bulletin/Digital
  • Located at E Riverside NL 100' W/O Forest Hills Road
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We Run Campaigns For

AMC Arizona College Of Nursing Armored Fresh Bechtel Benjamin Moore Berkshire Hathaway Chick-fil-A Daisy Brand Dollar General Eaton Frito-Lay Goodwill Habitat For Humanity Happy Egg Kraft Heinz Kubota Maryland Dept of Education Papa Johns Pepsi TSA Walmart

How Much Do Billboards Cost in Rockford, IL?

Based on a cross-section of the 78 most popular boards, the average cost of a billboard in Rockford is $1,650.32 per 4-week period. This results in a cost per thousand impressions (CPM) of $5.70. The average Rockford billboard receives 289,294 monthly impressions.

$5.70 AVG CPM

Average cost per 1 thousand impressions (CPM) across all of our Rockford billboards.

$1,650.32 AVG BILLBOARD COST

Average cost per board for a 4-week billboard advertising campaign.*

289,294 AVG IMPRESSIONS

Average number of impressions per board for 4-weeks.

78 RECENT BOARDS ADDED

Recently added billboard locations in Rockford.

*The average Rockford billboard costs above are estimates based on current market data. Actual prices can fluctuate due to location demand, billboard size, campaign duration, and other factors. For the most accurate and up-to-date billboard pricing, please contact us directly.

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(866) 499-3334

How to Rent a Billboard in Rockford

Renting a billboard in Rockford is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.

  1. Determine your campaign goals. Are you looking to direct people to your location in Rockford? Are you recruiting in Rockford? Do you want to advertise your services in Rockford? Narrowing in on your goal helps develop a clear path for measuring success.
  2. Pick a location based on the campaign goals. Consider where near Rockford would be most effective for reaching your target audience. Is it most strategic to display your ad along the highway or is a major intersection or side road a smarter move?
  3. Decide on a timeframe and budget. We'll find the best options available in Rockford for your desired start date, billboard campaign length, and budget.
  4. Review your custom proposal with billboards in Rockford. We use your campaign criteria to formulate a thorough proposal including images and exact location.
  5. Select the best option(s) and prepare for launch! Send us your design or have our in-house designer create an eye-catching ad for your Rockford billboard. When your start date rolls around, watch your campaign go live.

Rockford Billboard Advertising FAQ

How much does a billboard cost in Rockford?

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 78 boards in Rockford, the average is $1,650.32 per 4-week period, which works out to a $5.70 CPM.

Where are the best billboard locations in Rockford?

It depends on what you're trying to accomplish, but out of 43 boards in Rockford, these get put on proposals the most:

  1. 1. #37402 — BROADWAY NL 50' W/O 14TH ST Billboard
  2. 2. #37401 — E. RIVERSIDE SL 100' E/O MATERIAL AVE Billboard
  3. 3. #36995 — E RIVERSIDE NL 500' W/O RENN HART HILLS Billboard
  4. 4. #36988 — E. STATE STREET SL 50' E/O SHAW Billboard
  5. 5. #76452 — WINDSOR SL 100 'E/O MATERIAL AVE. Billboard

Tell us about your campaign and we'll narrow it down from there.

Who do Rockford billboards reach?

Rockford is about 282,762 people. Median household income is $44,252, so value-oriented messaging tends to do well.

Here's the full breakdown:

Population282,762
Median Age37.2
Male / Female48.2% / 51.8%
Median Household Income$44,252
College Educated22.3%
Home Ownership54.2%
Avg. Commute21 min
Hispanic %18.4%
What industries use billboard advertising in Rockford?

In Rockford, the industries we work with most are Non-Profit, Healthcare, Real Estate, Entertainment, and Advertising/Media Agency. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

What types of billboards are available in Rockford?

Rockford has Poster, Rotary Bulletin, Digital Bulletin, and Bulletin. We can walk you through what fits your situation.

How much traffic do Rockford billboards get?

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 43 boards in Rockford, the average is about 65,188 impressions per week. Add it all up and you're looking at roughly 11,212,276 total impressions per 4-week cycle across every tracked board in the market.

When is the best time to advertise on a billboard in Rockford?

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

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