Billboards in Peabody, MA

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 67 boards in Peabody, the average is $5,136.05 per 4-week period, which works out to a $5.31 CPM.

It depends on what you're trying to accomplish, but out of 48 boards in Peabody, these get put on proposals the most:

1. 1. #77718 — N/L Route 1 S/O Forest Street F/S Billboard
2. 2. #63548 — Bennington St WS 108ft N/O Revere Beach Pkwy F/N - 1 F/N Billboard
3. 3. #57391 — N/L Route 16 W/O Everett Ave F/E Billboard
4. 4. #50154 — N/L Route 1 S/O Forest Street F/N Billboard
5. 5. #30344 — Commercial St ES 149ft S/O Bennett St F/S - 1 F/S Billboard

Tell us about your campaign and we'll narrow it down from there.

Peabody is 53,070 people, so it's a tight market with less competition for eyeballs. Median age is 45.8, an older audience that tends to respond to straightforward messaging. Average commute is 28 minutes, so there's real windshield time for boards to register.

Here's the full breakdown:

In Peabody, the industries we work with most are Healthcare, Non-Profit, Entertainment, Retail, and Professional Services. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Peabody has Digital Bulletin, Bulletin, and Premiere Panel. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 48 boards in Peabody, the average is about 264,041 impressions per week. Add it all up and you're looking at roughly 50,695,800 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.