Billboards in Lowell, MI

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 58 boards in Lowell, the average is $2,086.36 per 4-week period, which works out to a $7.67 CPM.

It depends on what you're trying to accomplish, but out of 5 boards in Lowell, these get put on proposals the most:

1. 1. #73309 — M-21 .2 mi E/O Ada Dr (E/O Pettis) SS F/E Billboard
2. 2. #29323 — I-96 1.6 mi E/O Nash Rd NS F/W Billboard
3. 3. #38035 — I-96 .1 mi E/O M-6 NS F/E Billboard
4. 4. #29321 — Alden Nash Ave .1 mi N/O I-96 WS F/S Billboard
5. 5. #29302 — SR-21 0.5 mi E/O Sargent Ave. SS Billboard

Tell us about your campaign and we'll narrow it down from there.

Lowell is 7,501 people, so it's a tight market with less competition for eyeballs. Not a massive market, but that means less ad clutter. Your board isn't fighting ten others for attention on the same stretch of road.

Here's the full breakdown:

In Lowell, the industries we work with most are Non-Profit, Entertainment, Healthcare, Retail, and Real Estate. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Lowell has Digital Bulletin, and Bulletin. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 5 boards in Lowell, the average is about 74,142 impressions per week. Add it all up and you're looking at roughly 1,482,844 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.