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Billboards in Columbia, MO

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Recently Updated Columbia Billboards

Below are some recently updated billboard locations in Columbia and surrounding areas to help get you started. If you don't see a board you want, don't worry as this is a limited view of availability. Alluvit Media has access to every billboard in the city. Prices change daily based on availability.

E/S PROVIDENCE RD .1 MI S/O I-70 S/B O/R Media
  • Media Type: Poster / Retro
  • Located at E/S PROVIDENCE RD .1 MI S/O I-70 S/B O/R
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W/S HWY 63 .5 MI S/O RT M N/B BTM Media
  • Media Type: Poster / Retro
  • Located at W/S HWY 63 .5 MI S/O RT M N/B BTM
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E/S HWY 63 2.9 MI S/O RT AC N/B O/R Media
  • Media Type: Poster / Retro
  • Located at E/S HWY 63 2.9 MI S/O RT AC N/B O/R
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S/S I-70 @ MM 140.1 E/B Media
  • Media Type: Permanent Bulletin / Regular
  • Located at S/S I-70 @ MM 140.1 E/B
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I-70 @ MM 128.2, Columbia Media
  • Media Type: Bulletin
  • Located at I-70 @ MM 128.2, Columbia
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N/S I-70 @ MM 128 W/B O/R Media
  • Media Type: Poster / Retro
  • Located at N/S I-70 @ MM 128 W/B O/R
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N/S I-70 @ MM 128 E/B R/S Media
  • Media Type: Poster / Retro
  • Located at N/S I-70 @ MM 128 E/B R/S
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S/S I-70 @ MM 134.2 E/B Media
  • Media Type: Poster / Retro
  • Located at S/S I-70 @ MM 134.2 E/B
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W/S OF HWY 63 N/B - ASHLAND Media
  • Media Type: Permanent Bulletin / Digital
  • Located at W/S OF HWY 63 N/B - ASHLAND
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E/S HWY 63 .3 MI S/O HWY Y, N/B TOP Media
  • Media Type: Permanent Bulletin / Regular
  • Located at E/S HWY 63 .3 MI S/O HWY Y, N/B TOP
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E/S HWY 63 3 MI S/O RT AC S/B Media
  • Media Type: Permanent Bulletin / Regular
  • Located at E/S HWY 63 3 MI S/O RT AC S/B
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S/S I-70 @ MM 137 W/B F/E Media
  • Media Type: Digital Bulletin
  • Located at S/S I-70 @ MM 137 W/B F/E
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S/S I-70 @ MM 125.7 E/B Media
  • Media Type: Bulletin
  • Located at S/S I-70 @ MM 125.7 E/B
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S/S I-70 @ MM 139.5 E/B Media
  • Media Type: Bulletin
  • Located at S/S I-70 @ MM 139.5 E/B
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N/S I-70 MM 129.5 W/B Media
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E/S HWY 63 3.05 MI S/O RT AC N/B Media
  • Media Type: Permanent Bulletin/Regular
  • Located at E/S HWY 63 3.05 MI S/O RT AC N/B
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E/S HWY 63 3 MI S/O RT AC N/B Media
  • Media Type: Permanent Bulletin/Regular
  • Located at E/S HWY 63 3 MI S/O RT AC N/B
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S/S I-70 @ MM 122.8 E/B Media
  • Media Type: Permanent Bulletin / Regular
  • Located at S/S I-70 @ MM 122.8 E/B
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N/S I-70 @ MM 125.2 E/B Media
  • Media Type: Permanent Bulletin / Regular
  • Located at N/S I-70 @ MM 125.2 E/B
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S/S I-70 @ MM 127.5 W/B Media
  • Media Type: Permanent Bulletin / Regular
  • Located at S/S I-70 @ MM 127.5 W/B
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S/S I-70 @ MM 126.5 E/B Media
  • Media Type: Permanent Bulletin / Regular
  • Located at S/S I-70 @ MM 126.5 E/B
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N/S I-70 @ MM 133.2 W/B Media
  • Media Type: Permanent Bulletin / Regular
  • Located at N/S I-70 @ MM 133.2 W/B
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S/S I-70 @ MM 136.8 W/B Media
  • Media Type: Permanent Bulletin / Regular
  • Located at S/S I-70 @ MM 136.8 W/B
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E/S HWY 63 .5 MI S/O HWY Y, N/B TOP Media
  • Media Type: Permanent Bulletin/Regular
  • Located at E/S HWY 63 .5 MI S/O HWY Y, N/B TOP
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W/S HWY 63 .2 MI S/O RT M S/B Media
  • Media Type: Poster/Retro
  • Located at W/S HWY 63 .2 MI S/O RT M S/B
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We Run Campaigns For

AMC Arizona College Of Nursing Armored Fresh Bechtel Benjamin Moore Berkshire Hathaway Chick-fil-A Daisy Brand Dollar General Eaton Frito-Lay Goodwill Habitat For Humanity Happy Egg Kraft Heinz Kubota Maryland Dept of Education Papa Johns Pepsi TSA Walmart

How Much Do Billboards Cost in Columbia, MO?

Based on a cross-section of the 72 most popular boards, the average cost of a billboard in Columbia is $1,819.48 per 4-week period. This results in a cost per thousand impressions (CPM) of $2.65. The average Columbia billboard receives 686,678 monthly impressions.

$2.65 AVG CPM

Average cost per 1 thousand impressions (CPM) across all of our Columbia billboards.

$1,819.48 AVG BILLBOARD COST

Average cost per board for a 4-week billboard advertising campaign.*

686,678 AVG IMPRESSIONS

Average number of impressions per board for 4-weeks.

72 RECENT BOARDS ADDED

Recently added billboard locations in Columbia.

*The average Columbia billboard costs above are estimates based on current market data. Actual prices can fluctuate due to location demand, billboard size, campaign duration, and other factors. For the most accurate and up-to-date billboard pricing, please contact us directly.

Call for available inventory
(866) 499-3334

How to Rent a Billboard in Columbia

Renting a billboard in Columbia is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.

  1. Determine your campaign goals. Are you looking to direct people to your location in Columbia? Are you recruiting in Columbia? Do you want to advertise your services in Columbia? Narrowing in on your goal helps develop a clear path for measuring success.
  2. Pick a location based on the campaign goals. Consider where near Columbia would be most effective for reaching your target audience. Is it most strategic to display your ad along the highway or is a major intersection or side road a smarter move?
  3. Decide on a timeframe and budget. We'll find the best options available in Columbia for your desired start date, billboard campaign length, and budget.
  4. Review your custom proposal with billboards in Columbia. We use your campaign criteria to formulate a thorough proposal including images and exact location.
  5. Select the best option(s) and prepare for launch! Send us your design or have our in-house designer create an eye-catching ad for your Columbia billboard. When your start date rolls around, watch your campaign go live.

Columbia Billboard Advertising FAQ

How much does a billboard cost in Columbia?

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 72 boards in Columbia, the average is $1,819.48 per 4-week period, which works out to a $2.65 CPM.

Where are the best billboard locations in Columbia?

It depends on what you're trying to accomplish, but out of 26 boards in Columbia, these get put on proposals the most:

  1. 1. #4994 — S/S I-70 @ MM 127.5 W/B Billboard
  2. 2. #4996 — N/S I-70 @ MM 125.2 E/B Billboard
  3. 3. #4995 — S/S I-70 @ MM 126.5 E/B Billboard
  4. 4. #4992 — S/S I-70 @ MM 122.8 E/B Billboard
  5. 5. #12750 — E/S HWY 63 3 MI S/O RT AC N/B Billboard

Tell us about your campaign and we'll narrow it down from there.

Who do Columbia billboards reach?

Columbia is 141,645 people, so it's a tight market with less competition for eyeballs. Median age is 28.5, a younger market where bolder creative tends to land.

Here's the full breakdown:

Population141,645
Median Age28.5
Male / Female48% / 52%
Median Household Income$51,276
College Educated52.2%
Home Ownership47.4%
Avg. Commute17 min
Hispanic %3.6%
What industries use billboard advertising in Columbia?

In Columbia, the industries we work with most are Non-Profit, Retail, Professional Services, Travel/Hospitality, and Entertainment. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

What types of billboards are available in Columbia?

Columbia has Bulletin, Poster, Digital Bulletin, and Junior Poster. We can walk you through what fits your situation.

How much traffic do Columbia billboards get?

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 26 boards in Columbia, the average is about 180,702 impressions per week. Add it all up and you're looking at roughly 18,792,968 total impressions per 4-week cycle across every tracked board in the market.

When is the best time to advertise on a billboard in Columbia?

Demand for boards nationally peaks in January, February, and October. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

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