Billboards in Auburn, NY

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 59 boards in Auburn, the average is $1,071.67 per 4-week period, which works out to a $3.91 CPM.

It depends on what you're trying to accomplish, but out of 17 boards in Auburn, these get put on proposals the most:

1. 1. #49435 — S/S RT 5 .4 MI W/O RT 31B Billboard
2. 2. #75733 — S/S RT 5 & 20 Billboard
3. 3. #75732 — RT. 34 N Billboard
4. 4. #28239 — I-90 2 MI W/O EXIT 40 MP 0304 Billboard
5. 5. #75731 — N/S RT 5 .1 MI E/O GATES RD Billboard

Tell us about your campaign and we'll narrow it down from there.

Auburn is 30,507 people, so it's a tight market with less competition for eyeballs. Median household income is $44,049, so value-oriented messaging tends to do well.

Here's the full breakdown:

In Auburn, the industries we work with most are Healthcare, Non-Profit, Retail, Construction, and Construction/General Contracting. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Auburn has Bulletin, Transit Shelter, and Digital Bulletin. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 17 boards in Auburn, the average is about 47,303 impressions per week. Add it all up and you're looking at roughly 3,216,612 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in January, February, and March. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.