Cinemark 17 with IMAX is a 17-screen multiplex operated by Cinemark at 11819 Webb Chapel Rd in Dallas, TX, serving the broader Dallas-Ft. Worth market. The theater draws an estimated 48,693 moviegoer impressions per month, making it a strong venue for on-screen cinema advertising in one of the country's largest media markets.
Ads run in the pre-show block before trailers, reaching audiences in a focused, no-scroll environment. The IMAX auditorium is also available as a premium screen option for advertisers who want maximum impact.
Mix and match across the pre-show, lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
Call for pricing tailored to your flight dates and film slate.