Regal LA Live is a 14-screen multiplex at 1000 W Olympic Blvd in downtown Los Angeles, inside the L.A. Live entertainment complex next to Crypto.com Arena and the Los Angeles Convention Center. Its location pulls consistent foot traffic from the surrounding urban core, making it a high-visibility venue in one of the country's most competitive media markets.
The theater draws an estimated 31,717 moviegoers per month. A 4-week on-screen advertising campaign runs between $2,630 and $5,260, putting your message in front of Los Angeles audiences who showed up, sat down, and are ready to watch.
Real numbers for a 4-week, :30-second spot campaign. Pricing varies by ad placement, film slate, and seasonality.
In plain English
for a 4-week :30 campaign reaching approximately 31,717 moviegoers at this theater.
In industry terms
(cost per thousand impressions) — competitive with premium CTV, and well below broadcast TV primetime.
Final pricing depends on the 2026 release calendar — premium spots adjacent to tentpole releases (Avengers: Doomsday, Dune Part Three, Toy Story 5) command higher rates than standard weeks. Not available for alcohol, tobacco, firearms, cannabis, or political advertising.
Mix and match across the pre-show, lobby, and digital extensions.
Your brand opens the show
Plays early in the pre-show sequence, before trailers begin. Best for awareness and reach.
Peak attention, before the trailers
Plays in the mid-pre-show pod when theater attention peaks. Our most-requested slot.
The last ad before the feature
The premium position — the final commercial before the feature begins. Highest recall, unskippable.
Digital signage throughout the theater
Full-motion placements on lobby plasma displays. Extends brand presence beyond the auditorium.
Retarget moviegoers on CTV and OTT
After cinema exposure, retarget the same moviegoer audience across premium streaming services using verified attendance data.
Banner & mobile reach for your moviegoers
Display and mobile ad retargeting to the verified moviegoer audience. Geo, demo, and behavior layers.
Call for pricing tailored to your flight dates and film slate.