Billboards in Dover, NH

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 57 boards in Dover, the average is $4,072.60 per 4-week period, which works out to a $13.39 CPM.

It depends on what you're trying to accomplish, but out of 5 boards in Dover, these get put on proposals the most:

1. 1. #71466 — E/S 236 1.00 mi E/O Jct 108 Somersworth F/E Billboard
2. 2. #71465 — E/S 236 1.00 mi E/O Jct 108 Somersworth F/W Billboard
3. 3. #37014 — W/S Spaulding 1.00 mi S/O Rochester Toll F/N Billboard
4. 4. #75637 — W/S Spaulding 2.00 mi S/O Exit 14 F/S Billboard
5. 5. #49752 — W/S Spaulding 1584.00 ft N/O Rochester Toll F/N Billboard

Tell us about your campaign and we'll narrow it down from there.

Dover is 94,563 people, so it's a tight market with less competition for eyeballs. Not a massive market, but that means less ad clutter. Your board isn't fighting ten others for attention on the same stretch of road.

Here's the full breakdown:

In Dover, the industries we work with most are Healthcare, Retail, Government, Advertising/Media Agency, and Manufacturing. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Dover has Bulletin, Digital Bulletin, Poster, Digital Poster, Transit Shelter, and Premiere Panel. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 5 boards in Dover, the average is about 135,985 impressions per week. Add it all up and you're looking at roughly 2,719,708 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.

May, June, and July are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.