Rent High-Traffic Billboards in Lansing, NY

Q: When is the best time to advertise on a billboard in Lansing?

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.July, August, and December are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

How Much Do Billboards Cost in Lansing, NY?

Based on a cross-section of the 50 most popular boards, the average cost of a billboard in Lansing is $863.33 per 4-week period. This results in a cost per thousand impressions (CPM) of $5.41. The average Lansing billboard receives 159,600 monthly impressions.

$5.41 AVG CPM

Average cost per 1 thousand impressions (CPM) across all of our Lansing billboards.

$863.33 AVG BILLBOARD COST

Average cost per board for a 4-week billboard advertising campaign.*

159,600 AVG IMPRESSIONS

Average number of impressions per board for 4-weeks.

50 RECENT BOARDS ADDED

Recently added billboard locations in Lansing.

*The average Lansing billboard costs above are estimates based on current market data. Actual prices can fluctuate due to location demand, billboard size, campaign duration, and other factors. For the most accurate and up-to-date billboard pricing, please contact us directly.

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How to Rent a Billboard in Lansing

Renting a billboard in Lansing is similar to renting an apartment. Some are available right away, some are occupied for the next six months or a year.

Determine your campaign goals. Are you looking to direct people to your location in Lansing? Are you recruiting in Lansing? Do you want to advertise your services in Lansing? Narrowing in on your goal helps develop a clear path for measuring success.
Pick a location based on the campaign goals. Consider where near Lansing would be most effective for reaching your target audience. Is it most strategic to display your ad along the highway or is a major intersection or side road a smarter move?
Decide on a timeframe and budget. We'll find the best options available in Lansing for your desired start date, billboard campaign length, and budget.
Review your custom proposal with billboards in Lansing. We use your campaign criteria to formulate a thorough proposal including images and exact location.
Select the best option(s) and prepare for launch! Send us your design or have our in-house designer create an eye-catching ad for your Lansing billboard. When your start date rolls around, watch your campaign go live.

Lansing Billboard Advertising FAQ

Where are the best billboard locations in Lansing?

It depends on what you're trying to accomplish, but out of 1 boards in Lansing, these get put on proposals the most:

1. #36302 — E/S RT 34 .1 MI S/O TRIPHAM RD Billboard
2. #66309 — E/S RT 34, .1 MI S/O TRIPHAM RD Billboard
3. #75724 — W/S RT 96, .3 MI N/O E BATES RD Billboard
4. #75725 — RT 96 N/O W. SENECA RD Billboard

Tell us about your campaign and we'll narrow it down from there.

Who do Lansing billboards reach?

Lansing is 11,385 people, so it's a tight market with less competition for eyeballs. Median age is 40.5, an older audience that tends to respond to straightforward messaging.

Here's the full breakdown:

Population11,385

Median Age40.5

Male / Female50.8% / 49.2%

Median Household Income$72,587

College Educated59.1%

Home Ownership58.6%

Avg. Commute18 min

Hispanic %4.5%

What industries use billboard advertising in Lansing?

In Lansing, the industries we work with most are Retail, Entertainment, Healthcare, Non-Profit, and Real Estate. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

What types of billboards are available in Lansing?

Lansing has Digital Bulletin, Poster, Bulletin, Transit Shelter, Junior Poster, and Premiere Panel. We can walk you through what fits your situation.

When is the best time to advertise on a billboard in Lansing?

Demand for boards nationally peaks in March, January, and February. That's when the most proposals go out, so the best spots book up faster.

July, August, and December are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.

Learn more about billboard advertising in Lansing, NY and beyond.

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Billboards in Lansing, NY

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