Billboards in Beaver Dam, WI

It varies. A small junior poster on a side street and a 14'x48' bulletin on a freeway are very different price points. Static vs. digital matters too, along with how long you run and what time of year it is.

Across 62 boards in Beaver Dam, the average is $1,026.33 per 4-week period, which works out to a $6.86 CPM.

It depends on what you're trying to accomplish, but out of 12 boards in Beaver Dam, these get put on proposals the most:

1. 1. #34734 — SPRING STREET EL 200' N/O UNIVERSITY Billboard
2. 2. #34735 — HWY 151 WL 2700' S/O HEMLOCK RD Billboard
3. 3. #34732 — HWY 33 NL 10' W/O SUNSET RD Billboard
4. 4. #34731 — HWY 151 SL 1900' N/O JACKSON RD Billboard
5. 5. #34730 — CENTER ST EL 300' S/O FRONT ST Billboard

Tell us about your campaign and we'll narrow it down from there.

Beaver Dam is 18,041 people, so it's a tight market with less competition for eyeballs. Not a massive market, but that means less ad clutter. Your board isn't fighting ten others for attention on the same stretch of road.

Here's the full breakdown:

In Beaver Dam, the industries we work with most are Non-Profit, Retail, Real Estate, Healthcare, and Manufacturing. It's a mix of local businesses driving foot traffic and larger brands staying visible on commuter routes.

Beaver Dam has Poster, Junior Poster, and Bulletin. We can walk you through what fits your situation.

It depends on the board. A bulletin on a major highway and a poster on a neighborhood street are going to have very different numbers.

Across 12 boards in Beaver Dam, the average is about 34,701 impressions per week. Add it all up and you're looking at roughly 1,665,648 total impressions per 4-week cycle across every tracked board in the market.

Demand for boards nationally peaks in January, February, and October. That's when the most proposals go out, so the best spots book up faster.

April, May, and June are slower. You'll have more boards to choose from and sometimes better rates. If your timing is flexible, that's worth knowing.